7 Ways Inbound and Content Marketing Agencies Can Dramatically Improve their Sales Messaging

Over the last year or so, I’ve been talking a lot about the subject of getting “buy-in” when it comes to selling this thing we call “inbound” or “content” marketing. Over this period, I’ve spent more and more time helping agencies (and even CMOs) improve the way they “talk” and “teach” about marketing in an [...]

from The Sales Lion by Marcus Sheridan http://ift.tt/1MeLQ59

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